Drive Ur Market

Built by a local business, for local businesses.

DUM Club is the loyalty network for local commerce. Live selling, DUM Points loyalty, automatic customer win-back texts, and flash sales. Every tool a local business needs to keep its own customers, on its own website, for one flat monthly subscription plus a 1.5% sales fee.

Founder Note

Julian Mero, founder of DUM Club

I'm Julian. I built DUM Club because I run a real business too. Topgun Maintenance LLC has been serving aircraft owners across NY, NJ, PA, CT, and DE since long before any of this. I was tired of platforms taking a cut every time a business made a sale, and tired of paying for five separate tools (delivery apps, live selling, loyalty, SMS retention, and an agency) when none of them talked to each other.

DUM Club is the platform I wished existed: flat monthly fee plus just 1.5% per sale (Whatnot takes up to 8%), every tool included. Built for the shop owner who already paid for the website and just wants more customers walking in.

Julian
Julian Mero · Founder · Topgun Maintenance LLC
Morristown, NJ · Founding Merchant #1

Why DUM Club exists

  • The math problem

    Delivery apps take 15 to 30%. Live-selling platforms take up to 8% + 2.9%. The fees never stop.

  • The customer-ownership problem

    On those platforms the customer belongs to them, not to you. You rent your own traffic.

  • The fragmented-tools problem

    Loyalty, SMS, social, deals. Five separate monthly bills that don't talk to each other.

DUM Club replaces that whole stack with one flat bill, starting at $39/month, so you keep the customer, the data, and more of every dollar.

What's included

  • Live selling on your own page

    Add live shopping to any business website with a single script tag. No marketplace; just 1.5% per sale (vs Whatnot's up to 8%).

  • DUM Points loyalty across the network

    Customers earn points at every DUM Club merchant and redeem at any other. Built-in switching cost for your customers.

  • Automatic customer win-back texts (Growth+, coming soon)

    Automated point-expiry reminders, plus customers can find nearby deals across the network. Will replace $500 to $1,000 a month in direct-mail spend.

  • Local flash sales

    Surface deals to nearby buyers without paying-to-rank against bigger competitors.

Pricing

Starting at $39/month plus a 1.5% sales fee. Always.

Every business gets 30 days free. Your customers see you, ask questions, and buy on the spot. Cancel any time during the trial.

Talk to the team

Investor, merchant, partner, or just curious. Send an inquiry through the form and the team will get back same day.

Business
Topgun Maintenance LLC · Morristown, NJ (MMU)

Investor? See our investor page